Zepz Data: Under-35s Now Majority of Cross-Border Remitters
A recent analysis by Zepz reveals that individuals under the age of 35 now represent the majority of cross-border remitters, showcasing a demographic shift within the global remittance market. This analysis was based on data from 5.5 million senders and highlights not only younger generations but also increased participation from women in remittance sending.
Key takeaways
- ▸Individuals under 35 now account for the majority of cross-border remitters.
- ▸The analysis is based on a dataset of 5.5 million remitters.
- ▸Increased participation is noted among women in remittance sending.
Why this matters
This demographic shift in cross-border remittances could drive changes in service offerings and marketing strategies among remittance providers. Younger users may prefer digital solutions and competitive pricing, forcing traditional players to adapt or risk losing market share to fintech disruptors that cater to these evolving preferences.
Entities
Related stories
- 1.